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Articles Archive for February 2006

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[28 Feb 2006 | No Comment | ]

As Mike Boland wrote earlier this week, Edgeio has launched. Here was the original posting I did a couple of weeks ago.
This is a very interesting site because one can publish local classified or services listings directly there or on a blog and Edgeio will "pick them up." In other words, I can set …

Online/Interactive »

[28 Feb 2006 | No Comment | ]

I was at the Topix.net booth tonight on the exhibit hall floor of SES talking to Chris Tolles and Mike Markson about Topix and the newspaper industry. Topix is owned by KRD, Gannett and Tribune. In addition to a relatively recent redesign (very nice), Topix has developed some interesting local-community features (see "forum activity" map, …

Online/Interactive »

[28 Feb 2006 | One Comment | ]

I know that may be asking a lot, but time is of the essence. Lots of smart people who understand the Internet work at newspapers; they just can’t get their organizations to move quickly. Among the various things that newspapers can and should do are the following:

Radically redesign their sites. Right now, they’re not very …

Yellow Pages »

[28 Feb 2006 | No Comment | ]

Spanish telecom Telefonica may be ready to sell its 59.9 percent stake in the directory publisher Telefonica Publicidad e Informacion. One of TPI’s apparent suitors is Apax Group, which is a former part owner of Britain’s Yell Group, along with Hicks Muse.
You can read about the possible sale here and here.
TPI has …

Online/Interactive »

[28 Feb 2006 | No Comment | ]

This morning I had the chance to catch up with Daniel Read and Ryan Massie of Ask.com, as they ran around SES answering reporter and analyst questions about the site re-launch.
The site upon first glance appears to have some appealing aesthetic changes, but after a test drive (and a demo from Read, and Massie), …

Online/Interactive »

[28 Feb 2006 | One Comment | ]

Today’s MediaPost featured an article (reg. req’d) about Fox starting to use MySpace to promote a new show, "Free Ride." It had begun to cleverly "seed" the campaign by creating character profiles on MySpace last month and now there are going to be full-blown ads. In addition, the new network being developed by Fox, "My …

Online/Interactive »

[28 Feb 2006 | No Comment | ]

Along with the launch of the new Ask.com yesterday, the company introduced an upgraded mapping product that now looks very much like Google Local and Windows Live Local. It offers aerial and "hybrid" views in addition to the standard mapping view. Here’s my hotel in New York. We’re releasing a mapping report today and the …

Online/Interactive »

[28 Feb 2006 | No Comment | ]

A new piece of research from iProspect, carried out by Jupiter says the following:
Sixty-two percent of Internet users who researched products online during the holiday season used a search engine to do so, and nearly half (47 percent) of researchers ended up buying offline.
The ClickZ article goes on to talk about the need to track …

Online/Interactive »

[28 Feb 2006 | One Comment | ]

A piece that appeared in the WSJ today (sub. req’d) cites Google CFO George Reyes’ remark that Google’s growth "is slowing due to the ‘law of large numbers’ and it will need to find new ways to boost revenue." As one might expect, the stock took another hit.
I think this means several obvious things …

Online/Interactive »

[27 Feb 2006 | No Comment | ]

A lot is happening today. Here is a quick sampling (with additional analysis to follow).
— Quarterly revenue increases for Internet search companies are outlined here.
— Homestore.com has announced the acquisition of Moving.com, which it will consolidate with Homestore, HomeBuilder and Rentnet under the new name Move.com. It will launch in the …

Online/Interactive »

[27 Feb 2006 | 2 Comments | ]

The New York Times has an interesting piece today on Google’s click-to-call offering, and that of smaller companies such as eStara and Ingenio, that have offered pay-per-phone-call marketing products (the ad model built around the underlying click-to-call technology) for some time. What Google currently offers is not PPCall (it’s not charging for …

Online/Interactive »

[27 Feb 2006 | No Comment | ]

I’m busy finishing my presentation for a panel on search engine user behavior later this afternoon at SES. But I wanted to chime in, as many others have already done, on the new Ask.com. The IAC-owned search engine has rebranded and changed its interface to be simpler and graphically more appealing. (Barry Diller spoke this …

Online/Interactive »

[24 Feb 2006 | 2 Comments | ]

I was at the Newspaper Association of America’s Marketing conference a couple of days ago in Orlando, where it was a humid 80 degrees. I was unfortunately only there for one day, moderating a panel on how to compete with free classifieds, schmoozing and wandering the exhibit hall talking to vendors.
The panel I moderated …

Online/Interactive »

[24 Feb 2006 | No Comment | ]

I just received a briefing from Google on Page Creator, which was the "20%" pet project of Justin Rosenstein, project manager, who said he wanted to create a simple tool that would enable anyone to build a site quickly and easily.
As I indicated yesterday it’s very easy — WYSIWYG — to use. It’s about …

Online/Interactive »

[24 Feb 2006 | No Comment | ]

Here is another good introductory article (with quite a headline). This one is about some of the killer apps we can expect out of IPTV. It’s an interesting (albeit long) read, with a fun list of possibilities.
Elsewere, Comcast reported that video-on-demand orders increased 71 percent in 2005 — showing that demand for …

Online/Interactive »

[24 Feb 2006 | No Comment | ]

According to Parks Associates’ recent research, written up in this CNET article, Internet adoption is essentially flat in the US. The firm found 64% of US homes had Internet access, up from 62% in 2004. It also made the prediction that adoption would only grow 3% by the end of the decade.
The at-home broadband …

Online/Interactive »

[24 Feb 2006 | No Comment | ]

In an attempt to drive more traffic, bring in more value added content, and further distinguish itself, MySpace is launching a film section of its site in partnership with Sundance.
It will host independent filmmakers’ profiles and short films and serve as distribution point. This is hoped to drive traffic and distinguish …

Online/Interactive »

[24 Feb 2006 | 2 Comments | ]

Switchboard Gets a Facelift. Here’s the new site. Here’s the release.
More later.

Online/Interactive »

[24 Feb 2006 | No Comment | ]

This time on the marketing side (via ABC) as Jupiter contends that MySpace’s traffic and page view numbers are terribly inflated — "a mirage." Is this just Jupiter being contrarian or is there really something to this?
Here’s the comScore data on MySpace traffic and usage (original post here):

24.2 million unique users in October 2005
11.6 …

Online/Interactive »

[23 Feb 2006 | No Comment | ]

I’m about to leave for the airport so I’ve only got a few more minutes to blog here . . .
Loren Baker at Search Engine Journal has written up some new features at Yahoo! answers, another component of the Yahoo! community/social search strategy. Here’s a description of the changes/upgrades from the Yahoo! Search Blog. …