Articles in the Search Starts Here Category
Online/Interactive, Search Starts Here, Yellow Pages »
Last week, BIA/Kelsey issued its annual U.S. Local Media Forecast, which included our five-year view on Yellow Pages revenues. The bottom line is U.S. Yellow Pages revenues will be about $7 billion in five years. Roughly 60 percent of those revenues will be digital. Margins will be lower and the product mix driving revenue growth …
